CSR campaign raising awareness of avoiding skin cancer in time
Issue: Many people are afraid of having scars after a mole operation, so they don’t have their moles checked in time. With this behaviour, they risk their own lives.
Idea: Moles look like full stops – and they finish the sentence of our lives too.
Release date: 2014
Awards:
Hipnózis Creative Ad Awards, 2015., ‘CSR’ cathegory, I. place
Lollipop Awards, 2015., ‘CSR’ cathegory, I. place
Art Director: Petra Kocsis
Creative Director: Ervin Sallai